Sr. Director, Enterprise Project Management

Company: Planet Fitness
Location: Hampton
Posted on: May 3, 2025

Job Description:

About UsFounded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. We have over 2,600+ stores in 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia, and Spain. 90% of Planet Fitness stores are owned and operated by independent franchisees.At Planet Fitness, our unique mission has always been to enhance people's lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment. And we're proud of the amazing Planet Fitness team that supports our clubs and team members. They are comprised of dynamic, dedicated, and talented individuals who represent our values of integrity, transparency, passion, respect, and excellence (while having fun!) in everything they do.Joining the PF family means being part of a company that cares about bettering the health and wellbeing of our communities. It means being a part of a supportive, engaging workforce with an inclusive culture that values diversity and creates an environment where everyone can feel they belong. It means encouraging professional growth and development. It means making true, lasting connections with your co-workers with celebrations, team building activities and engaging corporate events! It means creating a positive impact in our local communities through our Judgement Free Generation philanthropic initiative. It means being part of a brand that you can be proud of!For the past 30 years, we've helped millions of people in their fitness journey and revolutionized the industry along the way. And we're just getting started!OverviewReporting directly to the Chief Strategy Officer, the Sr. Director of Enterprise Project Management will have responsibility for the development and execution of an Enterprise PMO. They will ensure effective portfolio management, alignment, execution, and realization of cross-functional strategic initiatives. Specifically, they will establish processes for project intake, evaluation, governance, prioritization and decision-making.The Sr. Director of Enterprise Project Management will drive the development and implementation of scalable, efficient processes that enhance operational performance and align with the company's strategic objectives. This leader will focus on implementing initiatives, streamlining workflows, optimizing resource utilization, and embedding a culture of continuous improvement and accountability across Planet Fitness' global operations, corporate functions, and the franchise network.The Sr. Director, Enterprise Project Management will play a pivotal role in ensuring operational excellence by identifying inefficiencies, developing solutions, and leading cross-functional initiatives that deliver measurable improvements. Leveraging data, tools and technologies, and industry best practices, this role will implement projects, solutions and improvements to "ways of working" across functions and all levels of the organization.With a pragmatism and a collaborative approach, the Sr. Director will work closely with key stakeholders-including operations, finance, marketing, IT and franchisee teams-to align processes with business goals and enhance overall organizational efficiency and effectiveness. In addition, the Sr. Director, Enterprise Project Management will champion a performance-driven culture by fostering innovation, enabling employee engagement, and building the tools and frameworks necessary to support long-term success.Competencies for SuccessTo succeed in this role, the Sr. Director, Enterprise Project Management will:

• Manage the execution of enterprise-wide strategies and process improvements: Lead the creation and implementation of initiatives to reduce inefficiencies, enhance operational performance, and ensure the execution of strategic imperatives, across Planet Fitness' operations and franchise network.
• Collaborate Across Functions: Work closely with senior leaders across function to ensure execution of initiatives that align with broader business and growth objectives.
• Standardize and Scale Best Practices: Establish frameworks for consistent execution of business processes across corporate and franchise operations, ensuring scalability and alignment with the organization's strategic goals.
• Engage Corporate and Franchise Teams: Partner with corporate leaders and franchisees to balance efficiency with exceptional service delivery, maintaining Planet Fitness' commitment to franchisee and member success.The ideal candidate will possess exceptional organizational and analytical skills, with a proven track record of driving outcomes in a fast-paced, often ambiguous environment. This role requires a leader with a balance of strategic and operational rigor, capable of driving impactful, sustainable improvements across a dynamic, franchise-based organization.ResponsibilitiesEnterprise Process Strategy & Leadership
  • Champion a culture of operational excellence, embedding Project Management principles into all aspects of the business to enhance performance and efficiency.
  • Develop and lead the enterprise-wide process improvement strategy to ensure scalable, efficient, and sustainable operations across corporate functions and franchise networks.
  • Leverage industry trends, data analytics, and emerging technologies to identify inefficiencies and develop innovative solutions that drive measurable improvements.
  • Collaborate with executives to ensure the prioritization, integration and execution of enterprise-wide strategic initiatives.
  • Communicate effectively across all stakeholders, including the development of Board of Directors ready presentations with clear, concise insights into progress against initiatives.Cross-Functional Collaboration
    • Work with IT and digital teams to implement technology solutions that enhance process efficiency, including automation, data integration, and digital tools.
    • Collaborate across functions - finance, operations, marketing teams- to develop financial goals, operational goals and member experience strategies that align to enterprise-wide strategic imperatives.
    • Partner with field and franchise leadership to improve and/or standardize operational processes across clubs.
    • Support the organization by providing training, resources, and best practices to ensure effective execution of standardized processes at all levels.Data-Driven Insights & Continuous Improvement
      • Develop a comprehensive approach for gathering and analyzing operational data to identify opportunities for process optimization and track performance metrics.
      • Utilize key performance indicators (KPIs) to monitor progress, assess the impact of initiatives, and refine strategies for continuous improvement.
      • Implement feedback loops to capture insights from corporate teams, franchisees, and external stakeholders, driving iterative improvements to processes.Leadership & Team Development
        • Build and lead a small, high-performance team of Project Management professionals, ensuring alignment with the organization's mission and strategic imperatives.
        • Foster a culture of learning, innovation, and accountability, providing coaching and development opportunities for team members to thrive.
        • Set clear performance metrics for the Project Management team, monitoring success across areas such as cost savings, operational efficiency, and project delivery.
        • Collaborate with senior leaders to ensure Project Management initiatives are integrated into broader company objectives.Qualifications
          • Bachelor's degree in a related field; MBA or advanced degree preferred.
          • 8-10 years of experience in Project Management, operational excellence, or business transformation roles, ideally within a multi-unit or franchise organization or consulting firm.
          • Demonstrated success leading large-scale Project Management initiatives, driving measurable implementation gains, and reducing costs across diverse business operations.
          • Strong background in data-driven decision-making, with experience leveraging analytics, process metrics, and modeling to optimize performance and identify opportunities for innovation.
          • Deep understanding of technology integration and its application to Project Management, including automation, AI, workflow tools, and other emerging technologies.
          • Proven ability to build, develop, and lead high-performing teams in a dynamic environment while fostering a culture of accountability, innovation, and continuous improvement.
          • Strong ability to influence and collaborate across diverse teams, including corporate leaders, franchisees, and external stakeholders, ensuring alignment and effective execution of initiatives.
          • Experience driving organizational change, including the ability to develop and implement strategies that engage teams and facilitate adoption of new processes and systems.
          • Expertise in resource allocation, budgeting, and ROI analysis for enterprise projects, ensuring alignment with broader financial and strategic goals.
          • Exceptional interpersonal and communication abilities, with a track record of presenting complex ideas clearly and influencing decision-making at all organizational levels.
          • Ability to balance big-picture strategy with operational execution, ensuring alignment with and support long-term business objectives.
          • A results-oriented mindset, with a dedication to driving impactful, sustainable change and fostering a culture of operational excellence.Perks
            • Hybrid workplace at the Club Support Center in Hampton, NH.
            • Volunteer days off.
            • Competitive salaries and comprehensive benefits package, including medical, pharmacy, dental and vision benefits.
            • Generous vacation/holiday pay.
            • 401(k) Retirement.
            • Employee Stock Purchase Program.
            • Childcare reimbursement.
            • Pet care reimbursement.
            • Tuition Reimbursement.
            • Learning and development programs.
            • Discount programs, including vacations, theme parks, shopping, meal delivery services & much more.
            • Free Black Card membership and fun exercise incentives.
            • Company-sponsored social events.
            • Access to our private gym at the Club Support Center, complete with locker rooms and Black Card area.
            • Delicious, healthy breakfast and lunch options served at our Club Support Center caf--.Note to Applicants: We have been made aware of an increasing number of hiring fraud schemes across numerous platforms. Planet Fitness never requires advance payments of any kind for computer equipment or any other purpose at the start of employment. Any request for you to provide payment information during the application process is part of a fraud scheme. Further, we recommend that you do not provide sensitive personal information (SSN, DOB, driver's license number) as part of the initial application process.
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Keywords: Planet Fitness, Newport News , Sr. Director, Enterprise Project Management, Executive , Hampton, Virginia